Job Description

Outsource UK are currently seeking a Technical Marketing Operations Specialist for a 6-12 month contract for a large Media Company.

This role will be based working from home and is inside IR35.

What you'll be doing:

  • Work collaboratively with campaign managers as the subject matter expert on our ecosystem of data to create custom segments and support campaign executions
  • Support analytics by creating A/B and multivariate tests in a variety of marketing environments and channels
  • Optimize operational process flows to streamline audience segmentation setup across all of our marketing channels for all product and marketing teams from ideation to execution
  • Create and manage innovating dashboards that track active automations and campaigns for engagement and downtime
  • Mine and analyse a broad array of quantitative and qualitative data assets
  • Work across numerous internal and external marketing automation platforms (Salesforce Marketing Cloud, DMPs, publisher and social partners, etc)
  • Run ad-hoc and scheduled customer lists to power PlayStation's digital marketing channels

Skills Required:

  • SQL programming experience required
  • Basic understanding of scripting languages Python/R, in addition use of packages such as Numpy/Pandas/Tidyverse for analyis etc will be good add on.
  • Minimum 1-2 years' experience working with relational databases
  • Ability to collaborate and communicate effectively with a diverse group of partners including marketing, technical teams, and agencies
  • Familiarity with CRM platforms (ex. Salesforce Marketing Cloud) and email service providers

Preferred qualifications:

  • Extensive background in Data and Marketing analytics
  • SQL programming experience required
  • Basic understanding of scripting languages Python/R, in addition use of packages such as Numpy/Pandas/Tidyverse for analyis etc will be good add on.
  • Minimum 1-2 years' experience working with relational databases
  • Demonstrated analytical and quantitative skills-skilled at analyzing and deriving meaningful insights out of tool integrations
  • Experienced with BI visualization tools such as Tableau or Microstrategy

If you would like to be considered for this position please click 'Apply' or send your CV to Tewsdae Phillips - tphillips@outsource-uk.co.uk

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